Bud Light uses rice instead of corn syrup in its fermenting process, but does it matter what type of starch or sweetener is used?
He asks the makers of Bud Light to support local corn farmers, "Please leave us out of the beer wars".
HOOGENAKKER: (As Dilly Dilly King) Let us take it to them at once. Social media chatter over the ad got a boost when the National Corn Growers Association expressed its disapproval in a tweet. The world's largest brewer then found itself defending the ad and having to clarify its objective. "This effort is to provide consumers transparency and elevate the beer category".
With the iconic "Bud Knight" mascot in the starring role, the ad trolls Miller and Coors for allegedly brewing their beers with corn syrup, an ingredient that immediately invokes the word "phony" in the minds of modern bohemians at its very utterance.
"Last year, Anheuser-Busch purchased more than 1 billion pounds of corn ingredients", the statement said. "Thanks MillerLight and CoorsLite for supporting our industry".
Microsoft to expand Xbox Live cross-platform support on Android, iOS, Switch
Microsoft will reveal more at the Game Developers Conference , which starts on Monday, March 18 and continues until March 22. In any case, this is a big move for Microsoft, and one we may not fully see the fruits of until the next generation.
SHAPIRO: So after millions of dollars spent throwing shade on corn syrup, the difference between Bud and others, according to Nestle, isn't much of a difference at all.
But AB InBev may be living in a glass house - a point its competitors were happy to point out. MillerCoors hit back on Tuesday, complaining of an "unnecessary #corntroversy". "It was trying to drive the connection between high-fructose corn syrup and corn syrup, which I think is misleading". Turns out it's used in lots of beers to make them lighter than those brewed with barley alone, to reduce carbohydrates or to give them more kick.
SHAPIRO: Nestle is a nutrition expert at New York University.
"The ad follows on from MillerCoors" initial corporate statement, which it issued yesterday (4 February). During the Super Bowl on Sunday, Bud Light stole the show with a brazen commercial that directly attacked its competitor brands - Coors Light and Miller Lite.
Gavin Hattersley, MillerCoors chief executive, wrote in a note to distributors: "Bud Light is starting this fight for one simple reason".