NCAA president Mark Emmert has been in the middle of the controversial topic since it heated up in earnest when California Democratic state senator Nancy Skinner had a bill signed last September that cleared the way for students to accept endorsement money effective January 2023. The Board of Governors will be briefed Tuesday, Oct. 29 by administrators who have been examining whether it would be feasible to allow college athletes to profit of their names, images and likenesses.
The NCAA has said California's law is unconstitutional, and any states that pass similar legislation could see their athletes and schools being declared ineligible to compete.
Tuesday's announcement came after an NCAA working group that has been studying the name, image and likeness issue since May made a preliminary report to the organization's board.
The NCAA said "it is critical that college sports are regulated at a national level".
The NCAA is set to make some changes to its current rules regarding amateurism.
The variety of solutions proposed in different states prompted NCAA leaders including president Mark Emmert to say that they would prefer a uniform national law or rule that applies to all members of their association. This is meant to address concern among college athletics leaders and personnel who believe allowing athletes to benefit from their name, image and likeness would welcome into collegiate athletics nefarious agents or company representatives who could take advantage of players.
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Gabe Feldman, director of the Tulane University sports law program, said the NCAA has taken an important step by recognizing its rules are antiquated.
The NCAA remained relatively quiet in response to the California law, which shunned amateur athletics and took on the United States Olympic model, which allows them to pay athletes.
Sen. Burr represents North Carolina, a state that produces top basketball talent every year at schools like Duke, the University of North Carolina, North Carolina State and Wake Forest.
An FAQ page posted on the NCAA's website does make at least one thing clear: However this all plays out, the organization will focus on trying to maintain a fair playing field in recruiting.
When the details are finalized, it will allow college athletes to benefit from their "name, image and likeness".
The NCAA board voted to allow student-athletes to endorse brands after hearing recommendations from a working group that gathered input from student-athletes, coaches, college presidents, faculty and commissioners from its three divisions, the NCAA said.
"This is such a hard issue to me", said Purdue President Mitch Daniels. We take pride in the student-athlete experience we now provide at Mississippi State.