Global users of the BlackBerry mobile have fallen drastically since the company's heyday. Android and iOS were gaining ground and iOS and in 2016 RIM made a decision to cease competing in the smartphone market directly and focus on making security software.
TCL are focused Company who need market share to keep their manufacturing lines operational, Alcatel another TCL brand is the #3 smartphone brand in Australia and their new TCL branded smartphones are tipped to be successful in markets like Australia the United States of America and Europe.
In a statement posted on its official Twitter account, TCL said it no longer has the right to "design, manufacture or sell" any new Blackberry gadgets.
After the deal, Android phones with a classic BlackBerry keyboard but modern looking were launched.
Today, TCL Communications announced that it will no longer be making or selling BlackBerry branded smartphones as of the 31st of August 2020. We're sure there are dedicated fans of the brand that will be sad to hear this news.
TCL Communication will continue to support warranties for devices until August 31, 2022 but it hasn't confirmed whether it'll be offering new software updates to existing devices through to that date.
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In 2016, we said that the brand passed to TCL.
The end result has been that TCL and BlackBerry have struggled to break through with significant sales - falling instead into the large, and largely fragmented, "other" category in smartphone market share reports.
TCL recently started marketing phones under its own brand.
U.S. President Barack Obama holds up his Blackberry after he ran back into the White House after forgetting the phone while departing for a trip in 2014.
BlackBerry is still active despite having delegated to TCL the manufacture of mobile devices.
In the mobile phone sector, especially in the "TCL era", new BlackBerry devices arrived. By this time, BlackBerry had also ditched its BlackBerry OS in favour of Android.